EVERY PURCHASE, A VOTE FOR A BETTER WORLD.
OUR FLAGSHIP BRAND
WHAT STORY ARE YOU WEARING?
We are proud to be the official distributors of SEP The Brand, a Social Enterprise Project, a luxury fashion and lifestyle business with a social impact focus.
SEP was the first Jordanian private company to set up in the Jerash refugee camp in Jordan in 2013. They work with over 600 embroidery artists who happen to be refugees, whom they treat as colleagues rather than recipients of aid.
In 2020 SEP became a Certified B Corporation, a testimony to their dedication to their people and mission, which is to bring thousands of refugees above the poverty line, empowered by their skills and talent. Women become change-makers and have a positive impact on their community and the world. In doing so, SEP changes the perception of refugees worldwide.
SKILLED HANDS, UNIQUE STORIES
At SEP, every piece is as unique as the artisan who crafts it. Behind each product lies a story of resilience, hope, and unparalleled skill. Refugee artisans meticulously handcraft every design, blending traditional embroidery techniques with modern elegance.
Every stitch speaks of individuality, and no two pieces are exactly alike—just like the people who create them and the ones who cherish them.
LUXURY WITH A CONSCIENCE
“Every time you spend money, you’re casting a vote for the kind of world you want.”
When you invest in SEP, you’re voting for empowerment, sustainability, and artistry. Each purchase supports fair wages, education, and independence for talented refugee artisans. You’re not just buying a product; you’re becoming part of a global movement to celebrate dignity and creativity.
You are not only buying an object, but hundreds of hours, feelings, frustrations, ambitions, good moments.
You are buying a piece of soul and a piece of someone else's life.
You own a piece I made for you with love.
